It has been another full and fulfilling year at nfpSynergy, providing research to support a diverse range of charities with a diverse range of needs. Naturally, many of these needs reflect the ongoing climate of a competitive and relatively austere market place. In light of this, how can charities best respond? Essentially, how can they deliver more with less?
The nfpSynergy Blog
My ceramic poppy arrived in the post today – one of the 888,246 made for the “Blood Swept Lands and Seas of Red” at the Tower of London, a poignant commemoration of the centenary of the start of the First World War. It has moved thousands of visitors and was an inspiring fundraising initiative, with the proceeds of each sale benefiting selected service charities.
There are many things that go together at Christmas: mince pies and brandy butter, carols and candles, presents and Father Christmas, TV and falling asleep and, hopefully, charities and giving. Evoking powerful emotions and memories is what much of Christmas is about and charities should be at the heart of that, exploiting the association to persuade people to give during the festive season.
Some call it ‘digital activism’, others refer to it less favourably as ‘slacktivism’. Either way, there’s little doubt that what we’re able to do to support a cause with only a mouse and a laptop has changed the charity sector dramatically. But just how effective is ‘clicktivism’ and does it have a place outside of politics?
A recent Ipsos Mori report found that the UK was the fifth most accurate country of 14 included in a study of the gaps between perception and reality. Despite this relatively high ranking, the report reveals a dizzying array of under and overestimations.
As a Scot living in London, I largely watched the referendum debates from a distance and was amazed by what was happening, and is continuing to happen, among friends and family back home. Over the past two months, I’ve watched the posts on my Facebook newsfeed change. There are far fewer videos of cats and far more links to petitions and articles, with more of my friends writing their own opinion pieces.
Recently I raided the vaults at nfpTowers for a charity quiz-style blog. Plenty of people lined up to test their charity knowledge, or rather their knowledge of the public’s knowledge of charities. It's no easy task, but knowledge is power, power to the people and all that, so give it a spin.
Questions are below and the audience is UK adults (16+) unless stated. Don’t scroll too fast, as the answers are at the bottom.
1. Which fundraising method irritates the most people?
Rick Wright takes a look at some examples of volunteering and how effective engagement and development can change things for everyone...
With Kevin Costner besieging our office and the release of another two parts of nfpSynergy’s mammoth volunteering report The New Alchemy, we thought this might be a good time to take a quick look at the impact that determined individuals can have on an organisation’s work.
Charity workers can have it tough sometimes. We deal with some of the worst aspects of life – cruelty to animals, abused children, natural disasters and war. It would fair to say that a certain degree of resilience is required to have a successful career in the charity sector. But how has the recession affected charity workers' stress levels and what can we do about it?
Emma Watson’s eloquent and impassioned speech on gender equality for the United Nations went viral last month, sprouting the hashtag #HeForShe which was taken up by a number of high profile male celebrities. Although some may since have raised issues with her message, there is no doubt that her speech has widened the conversation about gender issues. If raising awareness is the main objective, then this is an excellent example of a successful celebrity endorsement of a social movement.