Free Resources

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Signed, Sealed and Delivered

This report was written in collaboration with the Fundraising Standards Board, and it looks at the public's perceptions of charity direct mail, and how charities can work with these.

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The 21st Century Donor

This report is the conclusion of several years of work by nfpSynergy researching and understanding donors in a whole variety of guises. We hope that the report will enable charities of all sizes to think about the future and the fundraising strategies they will need to maximise income so as to meet the challenges ahead.

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Getting the Message Across

Not for profit think-tank nfpSynergy has teamed up with The ImpACT Coalition to produce a free, short, practical report and guide that will empower charities to formulate and communicate simple messages, including pithy pub facts, needed to dispel a range of debilitating misperceptions their stakeholders may have, both about themselves and the wider third sector.

The 21st Century Volunteer

Although volunteers began as the heart and soul of the voluntary sector, the rise of professional fundraising and the professionalisation of the sector as a whole over the past few decades have resulted in the role of volunteers often being downplayed. However, the important role played by volunteers, and therefore volunteer managers, is again coming to the fore.

Ten tips for lobbying MPs - nfpSynergy

nfpSynergy has a wealth of back-data regarding MPs' opinions of charities and their campaigns, comments from those who work in this area and experience of the sector. This has enabled us to compile a report containing ten tips, which extract the most salient issues to emerge from our research, to help you in your future charity campaigns and lobbying.

Share giving-sheer indifference, March 2004

A research report on the use of share giving by charities, a policy introduced in April 2000 which allows individuals to give shares and offset the value of the shares sold against their income tax liability and reduce their capital gains tax liability. This report is the result of research into the ways that charities are using share giving (alongside Gift Aid, covered in a separate report) and their success in promoting it.

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Disgusted or delighted? What does concern the public about charities? March 2004

A representative sample of the UK population was asked to think about charities and the work that they do and pick up to five issues from a prompted list that they found 'off-putting, worrying or irritating'. The biggest single response was 'concerns about the amount that goes to the charity' - 68% and only 5% of respondents said nothing irritated or concerned them.

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Touch and Go: The internet, digital TV and mobile telephony as tools for maximising the impact of charities

This report aims to help voluntary organisations better understand the nature of the current technological revolution and plan for the future accordingly. A key theme runs through the report; new communications technologies, including the internet, digital TV and mobile telephones, allow charities to do more with less, to punch above their weight, to reach new audiences, develop new services and to remorselessly achieve their goals more effectively.

Innovation: A roadmap for homeless agencies

The Innovation Roadmap is designed to guide homelessness and other voluntary organisations towards a culture of more systematic innovation. It provides a sector specific analysis of the innovation process, explaining why it is important, how it can be incorporated into an organisation’s culture, and what the barriers are likely to be.

The Future of Homelessness

The future is an uncertain place when you are working with a phenomenon that is as complex and changeable as homelessness. This briefing aims to help homeless agencies to understand the significance of the key social, political and economic forces that affect their work so that they may be better prepared for what is to come.

Polishing the Diamond

A charity's image is crucial to the success of every part of the organisation. Unlike companies who have products and services to sell, charities are often selling an idea or a cause.

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