- 48% (slide 3, attached) of the British public say people working in the voluntary sector do not get enough official honours
- Unpaid volunteers deemed most deserving (slide 4) of such honours - ahead of charity chief execs, rich donors and other notables
nfpSynergy’s Driver of Ideas, Joe Saxton, comments:
“Despite overt efforts by powers-that-be to change both reality and perception, this research shows that half the public still don’t think the official honours system sufficiently recognises those working in the voluntary sector – and that they think unpaid, oft unsung, heroes are more worthy recipients than either professional charity chiefs or wealthy philanthropists.”
SOURCE: nfpSynergy’s Charity Awareness Monitor, which regularly surveys a representative sample of 1000 16+ year olds throughout mainland Britain, asking them a range of charity-related questions.
MEDIA COMMENT: To interview nfpSynergy’s Joe Saxton about these findings, please contact him direct on 07976 329 212 or firstname.lastname@example.org; or, alternatively, contact Adrian Gillan (0774 086 7215; E: email@example.com) for further assistance.
Note to editors:
nfpSynergy (www.nfpsynergy.net) is the UK’s only research consultancy dedicated to the charity sector and not-for-profit issues. It provides ideas, insights and information to help voluntary and community organisations thrive in an ever-changing world. Regularly harvesting the social and charity-related views of public and parliament, media and business - not to mention not for profit organisations themselves - nfpSynergy has a vast and ever-growing knowledge pool from which to extract and deliver insights.