The charity sector in the UK is facing deep challenges - increasing public scepticism, anger about fundraising and an ever-more-competitive marketplace to name just a few. Understanding your audiences and the context you are operating in are vital to ensuring that your organisation stays ahead of the game.
If you are working in the UK, we can help you with research designed to give you insights into how you are perceived, where your brand is strongest and how your messages resonate with your most important audiences. All of our research is informed by and draws from our deep well of knowledge about the UK charity sector, and 15+ years of work in this area.
Choose your way to get the answers
Do it bespoke
We’ve helped a variety of large and small UK charities in the following areas:
- Rebranding
- Strengthening an existing brand
- Stakeholder audits
- Supporter insights, supporter satisfaction benchmark
- Audience segmentations
- Creative messaging testing
- Policy development
- Programme reviews
- Building a business case for services
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Tell us your ideas and we'll see how we can help you: