The 12 Reports of Christmas 2014

It's Christmas time and as per tradition we're giving away 12 more of our reports. They address key issues like lobbying, fundraising and trust, plus a couple of niche ones like Gift Aid and media spending.

The Six Reports of Summer

We've been sending out quite a few free reports recently, so we thought we'd put them all in one convenient place. Here's a preview of what's available:The Politics of CharitiesWhat do the public think about charities having the right to lobby?

Branding Inside Out; a best practice guide

In today's world, a charity's brand has become a vitally important part of its appeal. Branding Inside Out, produced by CharityComms, has been compiled with the guidance of a steering group of brand experts.

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Less than half (43%) of the public think they have heard of the Charity Commission

Less than half (43%) the public think they have heard of the Charity CommissionLess than a third (30% - slide 3, attached) of the public have definitely heard of itOnly a quarter (25%) of public are definitely aware that the Charity Commission regulates and monitors the activities of charities​Public see the Charity Commission’s prime functions (slide 4) as keeping a charity register; and investigating fraudulent/bogus charities

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Polishing the Diamond

A charity's image is crucial to the success of every part of the organisation. Unlike companies who have products and services to sell, charities are often selling an idea or a cause.

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