Somewhere over the rainbow: Reflecting on Pride and engaging LGBT+ audiences effectively

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Has pride month become a branded holiday for UK companies and organisations to commercialise awareness instead of taking real action to support the LGBT+ community? This week's blog reflects on the real meaning of pride, how brands use their colours and provides tips to charity brands that want to support the movement.

How does your logo fit with your charity brand?

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A charity's logo is an important part, but not the only part, of its brand and visual identity. Each element of a logo, down to its shapes and colours, shares something about a brand - perhaps its beliefs, values or activities. This week we analyse some popular charity logo elements, discuss potential pit falls of rebranding and explore what makes a strong charity brand. 

Just what the doctor ordered: dissecting public attitudes towards science and medical research charities

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In our blog this week, we're starting a conversation about how the Covid-19 pandemic may affect the public's attitudes towards science, scientists and science policy and, in turn, medical/health charities whose work relies on scientific research.

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