It's Christmas time and as per tradition we're giving away 12 more of our reports. They address key issues like lobbying, fundraising and trust, plus a couple of niche ones like Gift Aid and media spending.
We've been sending out quite a few free reports recently, so we thought we'd put them all in one convenient place. Here's a preview of what's available:The Politics of CharitiesWhat do the public think about charities having the right to lobby?
Segmenting your key audiences enables you to reach the right people with the right messages – the ones that will inspire people to make a difference will help you to grow your organisation and meet your objectives. By building up a detailed picture of your different audiences, their attitudes and their motivations, you can tailor your communications so they have the highest chance of achieving the action you’re looking for.
We published a free report to try and make charity benchmarking a little easier. This blog explores some of the main findings of the report, how we put it together, and how our perceptions on the sector changed.