UK-wide charities tend to focus the majority of their resources on lobbying the political institutions of Westminster - but political decision-making does not stop there.
Our charity market research shows that the situation is much more favourable for charities in the devolved Assemblies and Parliament. Charities working across the UK can reach very influential people more effectively by campaigning in the devolved nations – and many have already used this to great effect.
Through our annual political research with representatives from the devolved Assemblies and Parliament, you will be able to inform and evaluate the way you engage with these influential audiences, gaining robust insights and information about your campaigns and public affairs work. Use our specialist experience in the voluntary, research and political arenas to influence policy, change laws and improve society.
To learn more about the questions we ask, download our briefing pack or request a free demo from Peter.
How our clients use it
Avoid London-centric approaches
Want to know what politicians in Cardiff, Holyrood and Stormont think of your charity’s campaigns and messages? Use our research to track how your organisation is viewed by representatives from the devolved Assemblies and Parliament. It’s an essential tool for those who invest time and money in campaigning to influence these audiences.
Develop a UK-wide, insight-driven campaigning strategy
Get the full picture of what politicians think of you across the UK with guaranteed responses from 50 MSPs, 40 MLAs and 30 AMs. We’ll help you compare your results with data from Westminster, and figure out what they mean for you so you can improve your public affairs work.
Better differentiate what you do
Whether you want to start or strengthen your campaigning in Scotland, Wales or Northern Ireland, you’ll need to understand the competition. Include a charity of your choice in the research to compare your performance against, and work out how to refine your messages and get heard above the noise.
Set targets for future campaigns
Use insight from the research to set and track meaningful key performance indicators. Responses to specific questions will help you set targets for future campaigns, and give you the evidence you need to report back to trustees, funders and supporters, demonstrating your impact.
What's in your package?
- Core measures from the syndicated model
- Personal account manager
- Annual presentations of your results
- Free access to client-only events
- Broader contextual measures to help you situate your results
Little additions
- Present at your away days
- Bespoke questions
