nfpSynergy - research consultancy helping not-for-profits thrive
People might recognise your logo, but do they understand what you do and why?
Your brand is a crucial asset. It can determine whether people give their trust, time and money to support your cause.
Understanding how people view your brand is essential. Our expert insight can help you make better decisions about your brand so it can work harder for you.
This week's blog explores how responsibility for social and environmental issues is distributed between citizens, government and business; whose job is it to make a positive difference in a problematic society?
Are you a trustee of a large or small charity?
Are you a seasoned veteran, or new to the role?
Do you love what you do, or has the experience left some things to be desired?
We have been working hard over the last few weeks with ACEVO and Third Sector to put together a brand new National Trustee Survey. We hope the results will improve understanding of what it is like to be a trustee and how trustees can be better supported.
Whatever your experience as a trustee, past or present, please complete the survey - and if you know any other trustees who can take part, please send the link to them. We want to hear from as many trustees as possible in order to make the most of this opportunity.
The results will be published in Third Sector in November, and in a more detailed report on the nfpSynergy website a little later.
Children and young people are your future supporters. Inspiring and influencing them starts now.
But have they heard of you? What do they think of your brand? Are they pestering their parents to take them to your events, buy products you’re associated with, or donate to your cause?
The family is a crucial audience for charities everywhere. We can help you reach them with the right messages, through the right channels. We give you the knowledge you need to develop marketing strategies to appeal directly to the family audience.
Westminster has become a crowded environment for charities, with numerous organisations campaigning and competing for MPs' time. Compounding this, our latest research reveals that just under 1/4 of Conservative MPs state that charities should not campaign in parliament. So how can charities best navigate this difficult landscape and get their voices heard by key decision makers?
- Recruitment of events manager will boost activity for training and development of volunteer managers
- Growth in AVM activity will support growing demand for support and development of volunteer manager professionalisation
The Association of Volunteer Managers (AVM) has recruited its first full-time employee as an events manager. Abigail Cooper joins from Informa PLC Pharmaceutical Training International where she has extensive experience of working in the commercial events sector. She has started in her role this month.
AVM is planning to grow its range of events, seminars and conferences to meet the growing demand from the sector for professionalisation of volunteer management.
At the same time AVM will be reviewing its membership model to include organisations, not solely individuals, in order to create a sustainable platform for growth.
Rachael Bayley from AVM said: