nfpSynergy - research consultancy helping not-for-profits thrive
People might recognise your logo, but do they understand what you do and why?
Your brand is a crucial asset. It can determine whether people give their trust, time and money to support your cause.
Understanding how people view your brand is essential. Our expert insight can help you make better decisions about your brand so it can work harder for you.
It is hard to pinpoint the original impetus that prompted the creation of the charity. The simplest one is that there was a need, an unexpected need in a country that was supposedly firmly on the road of development. If I had known that the government statistics on poverty were falsified, it might have been less of a shock. But then again, how can one avoid the shock of seeing a severely malnourished child for the first time?
In 2008 we published the first Mission Impossible report, which brought together over 80 vision and mission statements from a range of non-profit organisations. And now we did it again!
We have compiled the statements to highlight good practice and to provide charities with a benchmark they can use to evaluate the way in which they currently present their own essence statements, i.e. vision, mission and other relevant elements.
Take a look at the Summary and download the full report for more details.
Which charities in Ireland are top of the public’s mind? Do people trust charities? What would make them volunteer their time for a cause?
If your charity is active in Ireland, or wants to start making an impact there, monitoring public awareness and opinion is crucial to achieving your goals.
We deliver audience insights to organisations with income ranging from under €1 million to over €150 million and track public engagement with over 150 UK and Irish non-profit organisations.
Having secured the 0.7% of aid target for the world’s poor, overseas aid charities have found themselves out of step with some right wing politicians and portions of the public. As a result, I worry that they are going to suffer over the next decade.
Here are my reasons why:
Overseas development isn’t high on people’s list of priorities
- Recruitment of events manager will boost activity for training and development of volunteer managers
- Growth in AVM activity will support growing demand for support and development of volunteer manager professionalisation
The Association of Volunteer Managers (AVM) has recruited its first full-time employee as an events manager. Abigail Cooper joins from Informa PLC Pharmaceutical Training International where she has extensive experience of working in the commercial events sector. She has started in her role this month.
AVM is planning to grow its range of events, seminars and conferences to meet the growing demand from the sector for professionalisation of volunteer management.
At the same time AVM will be reviewing its membership model to include organisations, not solely individuals, in order to create a sustainable platform for growth.
Rachael Bayley from AVM said: