nfpSynergy - research consultancy helping not-for-profits thrive

Click or Treat; could 'clicktivism' be the real deal?

Some call it ‘digital activism’, others refer to it less favourably as ‘slacktivism’. Either way, there’s little doubt that what we’re able to do to support a cause with only a mouse and a laptop has changed the charity sector dramatically. But just how effective is ‘clicktivism’ and does it have a place outside of politics?

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Volunteering bodies need more power and are not leading effectively, say volunteer managers

Two in three volunteer managers feel they need a more powerful representative body, according to a new report. The New Alchemy, written by research consultancy nfpSynergy, also reveals that many of them feel volunteering suffers from inadequate leadership in several key areas.

The report, out today, is based on in-depth interviews and a survey of 500 volunteer managers. It reveals that 69% agreed that a more powerful representative body is needed and many feel leadership is lacking in certain areas. 28% feel that the representative bodies are very poor or not very good at driving innovation, while a quarter feel the same about the championing of volunteering.

Almost a quarter (24%) were also unhappy about the platforms provided for sharing best practice, although 60% thought it was good or excellent. Volunteer managers were much happier with the representation of volunteering to government, with 69% of the opinion that it was good or excellent and just 7% unhappy.

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The New Alchemy Part 6: How do we manage the 21st century volunteer?

Part 6 of this report looks at managing the 21st century volunteer. This instalment examines the views of some of the people closest to the changing landscape of volunteering; the volunteer managers themselves.

For this report, nfpSynergy conducted a survey of more than 500 people working in volunteer management, plus several in-depth interviews. Part 6 breaks down our findings to reveal how managers perceive their roles, their volunteers and the sector as a whole. This instalment also uses our findings to highlight the challenges faced by the volunteering sector and provides recommendations on how charities can adapt their approaches to make the best of their 21st century volunteers.

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SlideZone - People & health charities

Women tend to have a closer affinity than men to health and medical causes

This slide uses indexes to show support for a cause among different demographic groups by comparing support among one (e.g. women aged 16-24) to the overall level. This is very useful for comparing different causes as indexes consider the relative support levels, not the absolute levels. The scores highlighted in purple above show that the group in question is more likely than average to support that cause.

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people in liverpool st station

Charity Awareness Monitor

The Charity Awareness Monitor (CAM) enables charities to find out how they are perceived by the most vital of audiences; the general public. It also gives an insight into what the public think about volunteering, campaigning and donating to charity, whilst providing an accurate

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What others say

nfpSynergy researchers did a fantastic job. They were conscientious and flexible in accommodating our organisational needs.  Their competency was evident in the way they planned, managed and delivered the project to our requirements. I would not hesitate to recommend them to colleagues.  

Save the Children UK


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