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Charity membership schemes: are we still bowling alone?
Is our collective desire to 'be part of something' really on the decline? In lieu of the launch of our new large-scale research into membership for charities, we're exploring factors affecting sign ups to various charity membership schemes. Can the charity sector hope to replicate the success of commercial membership schemes?Read Full Article Charity membership schemes: are we still bowling alone?
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“As well as using the comprehensive review to prepare ourselves for future appeals, we found the research was great to share with other suppliers to help them understand what we do. We also decided to do a public and donor survey, our second project with nfpSynergy.”
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