What people say about us
"The nfpSynergy team demonstrated both a professional and empathetic approach with the parents they interviewed and as such was able to gain their confidence and gather some very insightful material. I found working with them very helpful and supportive enabling us to overcome some difficult logistical and timescale challenges."
Senior Statutory and EU Fundraiser
“Jo has done a brilliant job on this recent work and as always is a pleasure to work with.”
Carly Wilson, Head of Brand Advertising
The insight Charity Awareness Monitor provided is invaluable. It’s changing the way we communicate, helping us to be much more audience-centred. The team at nfpSynergy is great to work with. They’re really knowledgeable are were able to inform and guide us on the approaches we could use to get the insight we needed.” - Sarah Ross, Assistant Director of Communications and Marketing at Breast Cancer Care
"It’s important to compare our brand with other charities as it’s a competitive market and we need to ensure we are performing. The Charity Awareness Monitor, and the Brand Attributes Monitor, which we are signed up to, are really good measurement tools to help us do this."
- Claire Fishersmith, Marketing Manager at Battersea Dogs & Cats Home
“As well as using the comprehensive review to prepare ourselves for future appeals, we found the research was great to share with other suppliers to help them understand what we do. We also decided to do a public and donor survey, our second project with nfpSynergy.”
Head of Fundraising & Marketing at DEC
“Without research we’d be basing what we do on gut feeling, rather than evidence. The monitors are a useful temperature check and allow us to see what the general public are actually thinking.”
- Catherine McNamara, Senior Analyst at RSPB