Give and Take: why is it so hard to measure public giving in the UK?

This week's blog looks at the findings from our latest report on how to measure public giving and some of the pitfalls and challenges in doing so. 

Give and Take: why is it so hard to measure public giving in the UK?

In this weeks blog Joe Saxton looks into why there's so much conflicting research about giving trends. It highlights the market research challenges in measuring giving from our new free report that looks at this issue in-depth and unpacks how some surveys can claim that Millennials give the most to charities whilst others claim its Baby Boomers.

Are children's charity brands in crisis?

With the popularity of children's charities in worrying decline, our guest blog this week takes a look into the branding history of four of the biggest children's charities in the UK. What can be learnt from these charities and are there any solutions to the challenges facing children's charities?

Is your charity's brand future-proof?

Is your brand fit for the future? How can you tell? And the sector as a whole? In this week's guest blog from experts Spencer du Bois, they explain why it is essential that charity brands are set for the next five years and beyond- and reveal the worrying results of a survey into the preparedness of the industry.
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