The 12 Reports of Christmas 2014

It's Christmas time and as per tradition we're giving away 12 more of our reports. They address key issues like lobbying, fundraising and trust, plus a couple of niche ones like Gift Aid and media spending.

Number of young volunteers has nearly doubled over the last decade

Over a quarter of UK adults say they have volunteered in the last three months"It’s particularly good that young people are finally becoming more involved in volunteering. Charities have to make sure the idea appeals to a variety of ages and isn’t just stereotyped as elderly people staffing charity shops and tombolas.

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Strategy

Young people

Awareness of charities begins at a young age

Patterns of adult charity awareness and engagement formed over teenage years, new research shows"Some charities may spend the next 20 years trying to catch up with the brand awareness and levels of support being formed with others at school.

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Donors

Supporters

Young people

Summer Insights 2013 Presentations

Thank you to everyone who attended our Insights event. If you couldn't make it, thank you for your interest in the event and we hope to see you next time.

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Media

Strategy

Young people

Social Media League Table

This is a report we wrote to compare the "social media presence" (index reflecting Facebook ‘likes’, Twitter ‘followers’ and YouTube ‘subscribers’) of all UK charities. The report also analyses the Top 50 UK charities by fundraised income - comparing the Top 25 of those against the 25 most popular UK shops, and the Top 25 FTSE companies by market capitalization.

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18 July 2017

Snap out of it! The key to engaging young people on social media

Thomas spent a week doing work experience with nfpSynergy and wrote this blog on his experience of social media and how charities could use it better.

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Strategy

Young people

20 June 2017

Young people want politicians to listen to charities

18-24s are reported to have played a key role in shaping the result of the June 8th 2017 general election. What does this mean for charities in Parliament?

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Campaigning

Politicians

Young people

26 May 2017

Mind the gender gap: how charities can engage boys and young men

How can we encourage boys and men to take a more active role in the charity sector and donate? Discover insights from our family market research for charities.

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Strategy

Supporters

Young people

22 May 2017

Volunteering is for life, not just for young people

There has been less emphasis on encouraging volunteering among older age groups compared with young people in recent years. Why and how should we change this?

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Supporters

Volunteering

Young people

8 May 2017

Friends for life: how can charities be part of childhood and family life?

We reveal a few findings from our Families Insight charity market research to help charities trying to reach families.

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Facts & Figures: Young People and Charities

This report gives a quick overview of volunteering and charitable activities by young people in the UK. Discover how many 16-24s are volunteering, donating and more.

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29 March 2017

Comic Relief: How the brand connected with Millennials and Generation Z

Comic Relief has acknowledged the challenge of keeping 16-24 year olds (Millenials and Generation Z) 'emotionally connected'. It met this challenge in a way which reflects a growing trend.

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