With limited budget and resources, knowing your audiences is key to targeting them in the most efficient way. In this week's blog, Debbie takes a closer look at the gender composition of the UK charity supporters and explores the different ways men and women engage with charities.
This report looks at the relationship between the number of people with a particular medical condition or disability, and the size of the largest charity supporting those affected, amongst other things.
Our new report with the People's Post Code Lottery highlights how fundraising limits restrict charity lotteries, and ultimately means smaller charities lose out on funding. It also explores attitudes to charity lottery limits among MPs and the public.