This guest blog from Vanessa Holmes, Head of Fundraising at Milton Keynes Hospital Charity, explores the challenges and benefits of fundraising for a hospital charity

The last 5-10 years has seen a significant decline in the popularity of children's charities across the UK. This report reveals the declining levels of voluntary income experienced by these charities along with a slide in awareness and attitudes amongst the public and politicians alike. It also explores the possible reasons as to why this is happening and most importantly what can be done about it.  

Some key figures:

This week's guest blog from comms experts Spencer du Bois explains why it is essential that charity brands are set for the future- and reveals the worrying results of a survey into how well prepared the sector feels.

As celebrity endorsement is questioned across the sector, this blog explores this complex relationship between charity and celebrity.

Our blog this week offers 12 pieces of advice on how to avoid the potential pitfalls of rebranding.

In this week's blog, Adam Lalak discusses the importance of semiotics to charity brands and explores how charities can use semiotics to work both with and against cultural norms.

Announcing our new monitor, the Charity Brand Evaluator, our product for in-depth brand research to help charities understand how their brand is performing in all circumstances.

At nfpSynergy we have been washing away ‘Blue Monday’ by looking back at charity brands of the past (yes, we know how to have fun…) and wanted to give you all in the charity sector a go too, and the chance to win a £25 John Lewis Voucher.

Joe Saxton has been watching the show for research purposes only (of course) and now shares his findings.